Last updated: 25 August 2025

Who we are

MATLEADS (“we”, “us”, “our”) is a sole-proprietor business based in South Africa that helps martial arts studios convert trial inquiries into show-ups and memberships using automation.
Address: 10 Park Street, Observatory, South Africa
Contact: [email protected]
Information Officer (POPIA): Nate Levin — [email protected]

What this policy covers

How we collect, use, share, retain, and protect personal information on matleads.com and related pages we host via GoHighLevel, and the rights available to you.

Information we collect

Contact & business info: name, email, phone, studio/business name, website, role, location, and answers submitted in our forms/surveys.

Bookings & communications: appointment details, messages by email/SMS, call notes.

Usage & device data: basic technical info (IP, browser/device) and essential cookies needed to operate our site/funnels.

Payments: processed by PayPal. We receive payment confirmations/metadata, not full card/bank details.

How we use your information (legal bases)

Provide & improve services (respond to inquiries, demos, delivery, support) — contract / legitimate interests.

Communications & marketing (service notices; optional email/SMS marketing—opt out anytime) — consent / legitimate interests.

Security, fraud prevention & compliance — legal obligation / legitimate interests.

Email/SMS marketing

If you opt in, we may send marketing messages. You can unsubscribe in any email or reply STOP to any SMS to opt out.

Sharing your information (service providers)

We do not sell personal information. We use processors to run our business, including:

GoHighLevel (CRM, forms, calendar, automations, email/SMS)

Instantly (email outreach)

PayPal (payments)

Email/telecom providers integrated via our platforms
These providers may store/process data outside South Africa.

International transfers

Your information may be transferred to and processed in countries other than South Africa. Where required, we use contractual safeguards or comparable protections.

Retention

Prospects / leads: kept for up to 24 months after the last interaction.

Clients / transactions: kept for up to 7 years for tax/legal purposes.
We may retain data longer if required by law or to resolve disputes.

Your rights

Depending on your location (including POPIA and, where applicable, GDPR), you may have the right to access, correct, delete, object to or restrict processing, and request data portability (where applicable).
To exercise rights or make a complaint, contact [email protected]. You may also contact the South African Information Regulator or your local authority.

Cookies & tracking

We currently use essential cookies only to operate our site/funnels (e.g., session, load-balancing). We are not running analytics or advertising pixels at this time. You can control cookies in your browser; disabling some may affect site features.
If we later add analytics or advertising pixels (e.g., Google Analytics, Meta), we’ll update this policy and, where required, seek consent.

Children

Our services are not directed to children under 13, and we do not knowingly collect their data.

Security

We use reasonable technical and organizational measures to protect personal information, but no method of transmission or storage is 100% secure.

Third-party links

Our site may link to third-party websites or platforms. Their privacy practices are governed by their own policies.

Changes

We may update this policy from time to time. The “Last updated” date shows the latest version. Significant changes will be posted on this page.

Contact

Questions or requests: [email protected]
Information Officer: Nate Levin — [email protected]